AZ Alliance, the independent UK-wide agency platform operated by AZ Real Estate, has launched a new foundation training course designed specifically for aspiring property agents with no prior industry experience. This marks a UK‑first move at a time when all other broker platforms focus solely on recruiting established agents. The new programme, delivered through the AZ Academy and including...

Our Founder and CEO, Alisa Zotimova, recently joined Clare Hughes on the Women in Estate Agency podcast for a candid conversation about entrepreneurship, resilience, and the evolution of the property industry. In this episode, Alisa reflects on the pivotal moment she decided to walk away from a secure, decade-long corporate career to launch AZ Real Estate in London. Built without external investors or...

Our Founder and CEO Alisa Zotimova spoke to the BBC about the major class action lawsuit filed against Rightmove today, on behalf of hundreds of estate agents. Alisa comments: Fees have more than doubled in seven years and agents are forced into a corner, while Rightmove still makes 70% profit margins. If smaller agents cannot afford these sorts of fees, there will be knock-on effects for the...